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The once leading mobile phone manufacturer Sony Ericsson has placed huge bets on its recently released cameraphones, Satio and Aino.
Industry sources reported that Sony Ericsson’s lackluster developmental pursuits to offering high-end models could be the cause of its nose-diving losses. From a 21% share of the global market pie, it went down steadily and hit a mere 15% in the recent months.
The company seems to be openly struggling in their efforts to redeem it-self from continuing losses and nosedives of sales, as it faces stiff competition from strong rivals, Motorola, Nokia and Samsung. With the launching of both Satio and Aino, the Japanese and Swedish owners of Sony Ericsson are bent on cutting their loss as well as earning their once-large shares in the global market for mobile phone devices.
The question remains”: Will Satio and Aino deliver and redeem the company’s streak of losing?
It seems Sony Ericsson thinks so.
But more importantly, the remaining chunk of their market shares and many consumers demanding better camera phones see things at the positive light.
In a statement, Sony Ericsson said that Satio integrates the best in its pedigree Cybershot features with that of the Walkman brands, and offers the Sony-exclusive PlayNow; on the other hand, Aino boasts of the capacity to give the best mobile entertainment experience.
Satio comes with a 12.1 megapixel autofocus camera and twelve times the digital zoom. Indeed, more advanced than any other camera phone. More expensive than Aino, Satio also comes with a Xenon flash. It also has anti-shake filter, direct camera key, picture mode selection, geo-tagging with Picasa direct-load capacity, and passable video recording.
For the mobile device experience, Satio comes with HSDPA support, Bluetooth, GPRS EDGE, 3G and Wi-Fi connectivity. It also has an MP3 player, stereo FM radio, supports Java games and applications and is compatible with mobile TV.
For more information regarding this post, visit: ibtimes.co.uk
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